Ash also purchased a Roland DG GX-24 Vinyl Cutter to maximize his productivity capabilities.Ĭommenting on his relationship with Roland DG, Ash said: "Roland DG's versatile and integrated technology allowed us to exploit two different markets (engraving and print) with ease. The wide-format print and cut machine provided Kustomized with an integrated print solution to produce high-quality stickers, labels and decals. To cater for the print element of his product line, Ash – who was now committed to the Roland DG brand, also invested in a Roland DG VersaCAMM VP-300 printer/cutter.
This additional offering helped us to stand out from the competition in the area and we found the business continued to grow at a rapid pace."
In addition to this, the EGX-360 could engrave onto glass and crystal. Larger in size, the EGX-360 allowed us to produce larger gift items, trophies and awards at high-speed to ensure we could service the large volume of orders. Larger and faster than the MPX-80, the desktop engraver enabled the business to batch produce engraved trophies and awards, increasing productivity and subsequently boosting profits.Īsh said: "As the business developed and the number of orders we received grew on a weekly basis, we knew we needed to invest in a second machine. The compact, high-speed imprinting device enabled the business to create bespoke logos, detailed lettering, illustrations and photos from a laptop and then engrave onto a range of products including small gift items, trophies and medals.Īs demand for premium engraved products increased, Ash looked to invest in a second engraving machine and came across the Roland DG EGX-350 Desktop Engraver.
The predecessor to the MPX-90 Impact Engraver, it was the perfect tool for the newly established business, engraving onto a whole host of materials including titanium and stainless steel. In 2009, Ash launched his new business, Kustomized, catering for the print and engraving industries, specializing in both bespoke and branded clothing prints, sportswear and personalized accessories, as well as engraved trophies and gift items.Īsh knew that he needed a reliable machine to help him get his business off the ground and so after much research he invested in a Roland DG Metaza MPX-80 Engraver. Having worked in the IT industry for more than 15 years, Ash decided to change career into something that was more creative, after plenty of research he decided to enter the print and personalization industry. Ash Mediratta, managing director at Kustomized, explains how Roland DG helped him see that market opportunities in the creative industry have never been bigger…
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